Rethinking why and where to network.

Its amazing when you have a target market how it changes everything you do. I realized a few weeks ago, some of the networking I was doing was not a good use of my time. The problem was not that there was a lack of good people there, but rather my target market...

How to Convert Leads into Referrals

In “Lead vs Referrals” I talked about the difference between a lead and a referral and why referrals are superior to leads, but the question arises, “How do you get people to refer you instead of giving you leads?”  The answer is purposeful and...

Why Networking is Important

In order to network effectively, it is important to be aware of why networking is important. Understanding why networking is important will keep you motivated and focused. As a networker, I know that it is difficult to stay motivated when you have to drive half way...