Analyzing March Madness — Completing Our Bracket Using Predictive Analytics
Every so often we get the opportunity to apply our knowledge to something a little...
3 Personalities of Marketing
Marketing has three personalities. (1) The Check Writer asks how much does it cost. (2)...
Delivering Impactful Customer Research
I spent last week at a conference focused on customer research. There were +1,000...
An Analytical Dashboard: Nebraska's Workforce
Creativity and innovation are the key for companies and countries to remain competitive....
The Difference between Statisticians and Data Scientists
If asked a question: Statisticians will provide an answer, and Data Scientists will...
Tips for Predictive Analytics
A recent survey by SAS, the provider of business analytics and business...
Data Driven Decision Making & Camping
I was recently reminded of the importance of data driven decision making. I spent 6 days...
Internet of Things
Eventually, we will digitize our bodies, information and objects; creating a network of...
A Happy Halloween depends on knowing where to Trick-or-Treat
Once again it’s that time of the year when kids and parents prepare to hit the streets...