Predictive analytics has been a cornerstone of Contemporary Analysis (CAN) since we first started over a decade ago. Prediction gives organizations the ability to “hit” more often than “miss”.
When you look at a predictive model it’s important to understand the outcome and how you measure success. It’s easy to say it needs to be 100% accurate all the time, but is that a valid metric for what you’re predicting.
At CAN we have built models that are extremely accurate and others that are “good enough” to see the appropriate outcome. The use case, and budget, will dictate the level of accuracy needed.
Examples of each:
Want to know which model you need? Setup up an appointment for us to learn more about your business.